We specialise in working with Health Clubs and Gyms and have over twenty four years experience to draw on from leading Health Club brands across the Leisure Industry.

Steve Rees is very experienced in Health Club Consultancy and acts as our primary advisor to the Health and Fitness sector. Steve has held several senior roles and opened 14 Health Clubs to date.

Balance Health Clubs: Chief Executive

LA Fitness: UK Rollout Manager, Opened eight clubs.

Gold’s Gym: Operations Manager, Three London Clubs

Cookridge Hall (Esporta): General Manager, Golf and Country Club

Brooklands Healthtrack: Sales Manager

Steve raised £1,360,000 to fund the purchase and development of two sites for Balance Health Clubs as Chief Executive. Hunters Health Club was acquired in 2003 and rebranded as Balance Health Clubs in the same year.

The project included an extensive refurbishment to the former Hunters Health Club, the addition of a full time creche, health and beauty salon and hair salon. The Membership Direct Debit was brought in-house and an online membership portal (Harlands Snap) was established to help drive sales.

The club was marketed extensively and an email marketing platform was established to improve member communication. The club revenues grew by 30% in year one whilst membership reached 2,500 by 2007.

Activate Business Development was formed following the successful sale of Balance Health Clubs in 2008.